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CODE OF ETHICS
As members of the British Jewellers'
Association we are entrusted with the responsibility of sale
and service of jewellery and related products and services
and therefore agree:
1. To maintain the highest level
of personal integrity, honesty and business ethics.
2. To comply with all Government
laws and regulations relating to the jewellery and related
industries.
3. To support and abide by the
Articles of Association and objectives of the British Jewellers'
Association and this Code of Ethics.
4. To provide a standard of
product and service of the highest possible quality commensurate
with price.
5. To establish clearly the
guarantee or service policy regarding all merchandise and
to fulfil that policy.
6. To provide knowledgeable
and competent expertise and clearly indicate the true quality
of products on sale.
7. To adhere to sound business
practices and thus ensure continuing service to customers
and suppliers alike.
8. To refrain from all forms
of design copyright and trademark infringement.
9. To refrain from trading in
Conflict Diamonds.
Conflict
Free Diamonds |
